How did Boeing shift from an engineering culture, willing to bet everything on revolutionary technology, to one that prioritized the stock price over building safe airplanes?
In this episode of “A Case Study in Corporate Fear,” I analyze Boeing’s journey from prioritizing financial engineering over true engineering. And, how they are finally returning to their roots – demonstrating you don’t have to sacrifice engineering excellence for financial success.
For the full episode on Spotify: https://open.spotify.com/episode/3kB5ZBW7lyYc6SIso7W1eM?si=8TgAmTZ1QPuWv0ZhPCHK7w
And on Apple: https://podcasts.apple.com/us/podcast/boeing-when-fear-took-flight/id1795235975?i=1000729661475